The New High Fashion Beach Clubs of Pampelonne 2023

New High Fashion Beach Clubs of Pampelonne 2023

How have luxury fashion brands collaborated with top Pampelonne beach clubs for summer 2023?


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Top fashion houses such as Dior and Dolce & Gabbana took the iconic beach of Pampelonne by storm this season and impressed their guests for summer 2023 with their world-renowned flare.


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Having mastered the fusion of high fashion with food in Saint Tropez in such prestigious locations as Dior des Lices café and Louis Vuitton’s restaurant at White 1921 hotel, these titans of the fashion industry have successfully rejuvenated the already legendary Saint Tropez beach club scene into something modern, elevated and utterly breathtaking.Choosing only the top beach clubs on Pampelonne, this mix of high fashion brands with the best beach clubs proved to be a great success this season. Signature prints and patterns and flawlessly executed designs set against the backdrop of the glistening waters of the Mediterranean and its pristine sandy beaches is truly not to be missed.

Let’s take a look at the newly designed faces of top Pampelonne beach clubs in summer 2023:

Dolce & Gabbana in Casa Amor


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Trend-setting fashion house Dolce & Gabbana have taken the boho chic vibe of Pampelonne beach club Casa Amor to whole new heights. Bold patterns, vibrant colors and smiling suns which are true to the D&G brand adorn the dining and beach area of this beautiful beach front party hub, making it a must on any VIP’s list of beach clubs to see and be seen.

villa ama for rent in pampelonne beach clubsVilla Ama for rent in Pampelonne

Ideally located only minutes walk to the sands of Pampelonne is the ultra-modern Villa Ama. Offering the ultimate luxury experience in the South of France, this 7 bedroom villa welcomes guests into a veritable treasure trove of priceless works of art and lavish amenities such as a full outdoor cinema with bar area and indoor gym. This fully-staffed property is guaranteed to leave guests feeling pampered and rejuvenated after a long sun-filled day at a top Pampelonne beach club.

Dior in Shellona

From St Barths to Saint Tropez Shellona beach club has impressed guests with its glamorous surroundings and impressive cuisine served at its beach restaurant. The illustrious brand Dior chose this elegant beach club to transform into a feast for the eyes and debuted its new look last summer. From picturesque fringed parasols to pink patterns seen only on the runway, Shellona has become a fashionista’s pink-filled paradise on the sands of Pamepelonne.

villa vertigo in pampelonne beach clubsVilla Vertigo in Pampelonne

Villa Vertigo is the ultimate contemporary rental villa for those wishing to experience the full glamour which Saint Tropez has to offer. This 650m2 luxury villa features spacious living areas overlooking the entire crescent of Pampelonne Bay, ideal for winding up or down after a day at the beach and includes 6 guest bedrooms, a spa area with hammam, a heated infinity swimming pool and private cinema room.

Armani in Bagatelle

Giorgio Armani initiated a total take over of Bagatelle beach club last summer, splashing this already legendary beach establishment with ocean-inspired palettes and designs to create a glamorous yet sophisticated atmosphere. Going beyond design and into the culinary world of Bagatelle, Armani also worked with their in-house mixologist to share signature flavours created by this Italian brand, namely Emporio Armani Caffè’s Bellini Sbagliatto.

villa sassari 300m from pampelonne beach clubsVilla Sassari 300m from Pampelonne beach

Villa Sassari is a beautiful neo-provencal villa located a stone’s throw away from Pampelonne beach in a lovely residential area. This 350m2 villa features 6 guest bedrooms, a cinema and billiard room and a lovely sea view. Be close to the famous parties of Pampelonne while still enjoying all the comforts of home at this lovely, family-friendly villa in Ramatuelle.

Gucci in Loulou Ramatuelle

Step into the magical world of Gucci at Loulou Ramatuelle beach club! Known as one of the chicest places to be in Pampelonne, Loulou Ramatuelle added to its already shining reputation by making way for a ‘uniquely Gucci getaway in the South of France’. The bold yellow-striped parasols and iconic Gucci patterns has created the ultimate beach club atmosphere to relish in while partying on Pamepelonne beach.

las brisas luxury villa for rent in pampelonne beach clubsLas Brisas luxury villa for rent in Pampelonne

Las Brisas is an elegant 650m2 villa overlooking the glistening Mediterranean sea. This 7 bedroom luxury villa is located only 200m from Pampelonne beach and its best beach clubs and boasts an incredible indoor gym, heated infinity swimming pool, professional kitchen and tennis court. Guests are guaranteed to enjoy the most lavish of summer holidays when renting villa Las Brisas.

Stay in the know for new and exciting updates in Saint Tropez for the 2024 season by following the St Tropez House blog and follow our Instagram page.

To enquire about a rental villa in Pampelonne for summer 2024 contact the St Tropez House team. With a collection of over 200 villas for rent in Ramatuelle and Saint Tropez, we are confident to match the perfect villa to each guest we welcome!

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