What makes the ultra rich tick? Where do they spend their holidays and on what do they spend their vast fortunes?
With over a decade of experience in the realm of celebrity villa rentals in Saint Tropez and across the South of France, St Tropez House and its glamorous CEO Emilia Jedamska was selected to present the wonderful world of high end villas in Saint Tropez to special guest and star of “This Morning” Alison Hammond during her investigative VIP visit to the iconic French Riviera..

BAFTA-nominated TV personality & actress Alison Hammond invites viewers to step behind the curtain to peek into the illustrious world of the elite on prime time ITV documentary “In At the Rich End: The Riviera”. Her adventure takes her to top locations across the French Riviera to learn about and sample first-hand the lives of the world’s highest net worth individuals.


Arriving in style via helicopter to the unparalleled Villa Ama, Alison is greeted and elegantly escorted through the villa by Emilia in St Tropez. Upon entering the villa she encounters jaw dropping pieces of art, stunning sea views and the full staff of Villa Ama. Alison proceeds to ask daring questions pertaining to the extravagant rental price of this 7 bedroom ultra-luxury property and understands that to some money is of no consequence. The two ladies ride a golf cart through the sprawling, seaside gardens of the villa and enjoy strolling through the grand property while taking in the golden Saint Tropez sunshine.

After being blown away by the glamour of Saint Tropez, Alison heads to the world’s capital of luxury, Monte-Carlo and then to the stunning seaside commune and second most expensive residential location in the world after Monaco, St-Jean-Cap-Ferrat. Alison is greeted by Monaco resident and businessman Rumble Romagnoli at the exceptional villa Cuccia Noya to learn more about how the rich and famous spend their time and money while on the French Riviera.
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