St Tropez Style: Men’s Sartorial Guide for 2017

It’s the final countdown to your long-awaited holiday in the South of France; you’ve selected your reading material and reserved a few rounds of golf, but you still haven’t decided what to wear in St Tropez.

While you wife or partner has probably been planning her St Tropez style for the last six months, it’s probably a fair assumption that many men leave packing until the very last minute.

So, for those of you who have no idea about St Tropez fashion and are worried about what to pack, St Tropez House have created a Sartorial Guide for 2017.


Beach wear for men


If you are serious about adhering to the St Tropez dress code and want to look the part, then make sure you get your hands on the latest men’s beach wear to hit Pampleonne – trunks and matching beach blazer from Monaco-based 209 Mare. The fledgeling brand has come up with an exciting new alternative to a crumpled linen jacket for the beach in its water-resistant jacket-robe in four hues: Portofino Green, Santorini White, Formentera Blue and Havana Brown.


Casual wear for men


Once you’ve slipped out of your beach wear, why not slip into another mainstay of St Tropez fashion wear for men – shorts and polo shirts by luxury brand Vilebrequin, which was set up in the summer of 1971 by a young man called Fred Prysquel. Fast forward more than 40 years, and the St Tropez brand and its impressive collections for men, women and children is now found all over the world. We particularly love this seasons’ printed Emperor Penguins Straight Pants, worn with a Nikki Beach Tee shirt.


Evening wear for men


How to dress in St Tropez when the sun goes down? Well, the great thing about St Tropez fashion is that it never gets very formal, so that even when you are heading out for a night on the town, less is more. But if you really want to make that extra effort, don’t forget to pack your European stretch linen shirt which will be perfect for the casual chic look which optimises the St Tropez style. European Saint-Tropez is a luxury brand with boutiques in St Tropez, Bandol, Sanary, Le Lavandou, Juan Les Pins and Saint-Barth in the Caribbean.  Team this off with a pair of chinos and loafers and your will look perfectly at home in any St Tropez night spot.


St Tropez House are leading real estate experts located in the South of France. We have a stunning portfolio of villas to rent and to buy in the St Tropez region. Rent a villa in St Tropez here, or make an enquiry with Emilia to find out more.